Muhammad Fatih Alaydrus

I'm Analyst

About

Skilled in pinpointing business pain points and effectively communicating project needs. Proficient in handling data from multiple sources. Proven track record in generating summary documents and dashboards for all stakeholders, including monthly and quarterly audit and compliance reports. Capable of staying current with the latest trends and technologies, and adapting to new methodologies to enhance efficiency and accuracy.

Data Analyst.

Experienced and dedicated Data Analyst with over 5 years of expertise in identifying inefficiencies and resolving issues within data streams.

Years of Experience
and still counting

Total Clients
and still counting

Industries
and still counting

Skills

Proficient in the skills listed below, with a strong willingness to embrace new opportunities and continuously learn and grow.

Soft Skills

  • Communication Skills
  • Detailed Oriented
  • Leadership Skills
  • Data Clean-ups
  • Time Management
  • Self Learner

Industry Knowledge

  • E-commerce
  • Banking & Finance
  • Food & Beverage
  • Healthcare
  • Retail
  • Hospitality
  • Insurance
  • Consumer Goods
  • Telecom

    • Technical Stack

  • Jira
  • Trello
  • JavaScript
  • Python
  • MySQL
  • PostgreSQL
  • Tableau
  • PowerBI
  • Looker Data Studio
  • Google Analytics 4
  • Google Tag Manager
  • MixPanel
  • HTML/CSS
  • Boostrap

    • Language Proficiency

    • Bahasa Indonesia (Native)
    • English

    Resume

    Professional Experience

    Lead Digital Analytics

    Mar 2024 - Present

    ANTIKODE • Jakarta, indonesia

    As the digital analytics team lead, I ensure client satisfaction through effective leadership. I consult with clients to understand their needs and design digital data strategies for their platforms, including websites and mobile apps. I analyze transactional data to build loyalty strategies and user behavior to bridge offline and online interactions.

    Senior Digital Analytics

    Nov 2022 - Mar 2024

    ANTIKODE • Jakarta, indonesia

    As a Senior Digital Analytics professional, I analyze clients' platform data to identify user pain points and boost conversion rates. My skills include advanced data cleansing and processing with SQL, Google Sheets, and Python. I use GA4's measurement protocol to enrich platform data and mentor junior analysts to maintain high client satisfaction.

    Digital Analytics

    Jan 2021 - Nov 2022

    ANTIKODE • Jakarta, indonesia

    As a Digital Analytics professional, I create tailored measurement plans using tools like Google Tag Manager, Google Optimize, and Google Analytics. I build dashboards, develop reports, and track metrics to enable data-driven decisions. By analyzing data, I identify customer trends, inform outreach strategies, and track article performance for improvements.

    Junior Business Intelligence Analytics

    Aug 2019 - Oct 2020

    WUNDERMAN THOMPSON • Jakarta, indonesia

    As a Junior Business Intelligence Analyst at the agency formerly known as Mirum, now merged with Wunderman Thompson, I specialize in digital data collection and analysis from Google Analytics and social media platforms like Instagram, Facebook, Twitter, and YouTube. I extract campaign data using MySQL, PostgreSQL, and Google Analytics, create reports, and generate actionable recommendations for growth and optimization. Additionally, I design dashboards using BI tools such as Tableau, Google Data Studio, and Power BI.

    Education

    Bachelor of Information System

    Sep 2014 - Jul 2018

    Bina Nusantara (BINUS) University, Jakarta, Indonesia

    • GPA : 3.31
    • Active in University Radio, progressing from team member to assistant station manager

    Certification & Awards

    Google Analytics Individual Qualification

    Aug 2024 - Aug 2025
    • Certificate ID : 11937732
    • Setup a Google Analytics 4 property for a website or an app
    • Collect the data you need for your business and use the various reporting tools and features
    • Recognize key measurement features that can show the effectiveness of your online marketing efforts

    Antikode Annual Awwards

    • Best Digital Analytics 2022
    • Best Strategist Member 2023

    Services

    Explore my range of services designed to meet your needs. From expert consultations to tailored solutions, I am here to help you achieve your goals.

    Reporting

    Gain insights with my comprehensive reporting services. I provide detailed analytics for social media, websites, and apps to help you track performance and make data-driven decisions.

    Analytics Audit

    Ensure accuracy and effectiveness with my analytics audit. I thoroughly review your tracking setup to optimize data quality and provide actionable insights.

    Tracking Plan

    Streamline your data collection with my custom tracking plan. I design and implement a comprehensive strategy to ensure you're capturing the right metrics for your business goals.

    Data Visualization

    Visualize your data with custom dashboards tailored to your needs. Get real-time insights and make informed decisions with ease.

    Contact

    Get in touch with us by filling out the form below. Whether you have questions, feedback, or just want to say hello, we're here to help!